I am a bona-fide candle-holic. I always have a candle burning. I was excited that I could smell the candle in the box. I opened it and lit it immediately. After an hour I blow it out like I do with all new candles and realized that I hadn't smelled it while burning. I lit it and an hour later I still couldn't smell it and I was really disappointed because it does smell amazing. Then my pet peeve happens, the candle burned straight down the middle leaving a good amount of wax all around the candle. See photo. So as much as I love the scent it didn't have any scent throw. I really want to try this brand again hoping it was just this candle and the others will be great.